To borrow a phrase used by Carol Coren and Robert M. Lang as far back as 2008, Mission Matters Group (MMG) is a “for profit with a nonprofit soul.”


A unique business entity

While our new website does a great job of telling our story, one thing we didn’t include is our L3C status. A low-profit limited liability company (L3C) is a little-known legal business entity in the US. An L3C is a for-profit, social enterprise that has a stated goal of performing a socially beneficial purpose, not maximizing income.

So what does this mean to our nonprofit clients?

It means even our legal structure requires us to put our mission (supporting your mission) first. This further ensures we always do what is best for you, even if what’s best for you is not (obviously) best for our bottom line.


Yes, really.  Recently, a large, national nonprofit contracted with MMG to act as a Client Representative during a vendor selection process.   They were in the market for a customer relationship management (CRM) tool and a development platform. They reached out to MMG after receiving several complex proposals (with very large price tags).   In addition to asking for a review of the proposals, they also asked us to bid our own solution.


What’s best for our client

MMG’s Client Representation Team met several times with the vendors to understand their recommendations and breakdown all costs.  At the same time, our Business Development Team drafted a competitive proposal.  Our final report included a thorough review, analysis and apples-to-apples comparison of all proposals.  Our client was surprised we did not include an MMG custom build.  Instead, we recommended another vendor’s solution.  Quality, price, and complex requirements were best served by another vendor, even though we could make more money recommending our own solution.   Our L3C status, coupled with our values-driven approach, ensures our clients a skilled team protecting their best interest every step of the way.

To learn more about Mission Matters Group or our Client Representation Services, visit our website or follow us on Facebook, LinkedIn, Instagram and Twitter.